About – Predicta Analytics

Begins back in 2010

Our Story

Our story begins back in 2010, when digital marketing and social media were just starting to take off. Back then, businesses were flooded with online data points — but instead of clarity, it often felt like drowning in a sea of information. These insights came in silos, one piece here, another there, making it tough to see the full picture or make confident decisions.

As we ran a web development consulting firm, we saw this challenge firsthand. We knew how hard it was for our clients to piece together these scattered data sets to truly understand their digital presence. The process was tedious, took hours, and more often than not, the insights we delivered felt dull and disconnected — like using a stone-age tool in today’s fast-paced world.

2017 - 2020

The Gaps We Discovered

Then, in 2017, when our digital marketing team expanded, we saw the same story repeat itself. Data from various platforms was still being manually analyzed, producing reports that felt more like a chore than a strategic advantage. Hours wasted on generating dull, non-interactive reports weren’t helping anyone move forward.

Starting in 2020, we watched as many platforms tried to solve this problem. Some made progress, but none provided a complete, end-to-end solution that truly fit the needs of growing e-businesses. There were gaps in integration, real-time, actionable insights, and affordability, and businesses were still stuck piecing things together.

70+ years

From Experience to Innovation

That’s when we decided it was time to roll up our sleeves. With over 70 years of combined experience, our founders came together with a clear mission: to create something fresh, something different. We set out to build smart, cost-efficient, cloud-based SaaS tools that turn raw data into clear, meaningful insights — right at your fingertips. Our goal has always been to help small and medium enterprises cut through the noise and make data work for them.
But we didn’t stop there. Recognizing that every business is unique, we also offer tailored Business Intelligence consulting. From crafting strategies to hands-on implementation, we work closely with our clients to design custom cloud solutions that truly fit their needs and help them unlock the maximum value from their data.

Out Purpose is simple

To make data-driven decision-making accessible, affordable, and straightforward for businesses of all sizes.

We firmly believe that with the right tools and a little guidance, every organization can transform its data chaos into a powerful driver of growth, success, and innovation. And we’re here to help make that happen.